Website, copy writing, social media, print design, event management, PR
Rowe Advisory were looking to re-position themselves from a group of specialists to a fully integrated team that could leverage their collective skills and experience to their professional networks and clients. The director was interested in raising her professional profile and to champion a number initiatives.
When designing the website, we clarified the businesses strengths by focussing on three key areas that encompassed the entire team. By introducing case-studies we connected team members to specific projects to give more context and substance, this resulted in a more mature brand identity.
To increase the visibility of the directors’ personal brand we used a combination of traditional PR (interviews, newspaper, editorial, industry magazines, speaking opportunities), social media and a launch event to give her a platform as a mentor, advocate and leader.