Goodstart Early Learning
Goodstart Early Learning are a leader in their field, they have 643 centres nationwide. Each of these centres require a suite of consumer-facing local area marketing materials which are continually updated. In addition, the National Office requires marketing collateral to communicate to the 13,500 employees. Bottle necks were appearing within the Goodstart design process meaning that some of their high-value project based work was not getting the full attention it deserved.
Creative Plantation came on board to partner with Goodstart and take pressure off the National Office and absorb the work-flow. We committed to work within a time-driven design process framework, working directly with the various centres and internal staff, we are utilised as an ‘outsourced extension’ of the Goodstart Design Team.